(Earth science) Identify Your Online Marketing Assets for More Profits

By Ron Richardson

  That’s both costly and inconvenient. With online marketing of information, your ‘inventor’ of products can fit on the thumb drive in your pocket. Even if you sell actual deliverable products, you can have those sent from a reseller and have plenty of room at home and not worry about the shipping, handling or customer service.

Since your products don’t take up space, it’s easy to forget just how many ‘assets’ your business owns. You need to keep an ongoing list of the ‘assets’ for your Internet marketing efforts. Not only do these have an economic value, but you want to know what’s available and have it organized for your convenience.

It’s too easy for files to get lost on the hard drive and linger instead of getting revised and back on the market. Keep everything in separate folders or files and then make a back-up on a regular basis. It only takes one computer meltdown to lose your entire business in a flash.

Here are a few prompts to use in listing your online marketing assets so that you stay well organized:

- EBooks - custom written, original product or collaboration.

- PLR Products - articles, eBooks or courses that you own rights to resell

- Articles and reviews related to your niche

- Video or audio products that are marketed separately or with eBooks

- Customer list of buyers

- Prospect list of people who ask for more information

- Product reviews and testimonials from satisfied buyers

- Recommendations from influential people in your niche market

- Sales letters, squeeze page copy and ad copy from successful campaigns

- Graphics and logos identifiable as the ‘brand’ for your site

- Opt-in pages and forms from successful campaigns

These ‘assets’ have a monetary value, but they’re nothing until you ‘monetize’ them for online marketing. By keeping track of your marketing assets, you discover what’s most profitable in your niche and what isn’t. Make the most of your assets and you’ll get more income with fewer useless files (the electronic equivalent of the packed garage!).

Once you find the assets that are bringing you in the most profits, you can focus on automating them, and then move on to next and the next. When you realize how easy it is to keep your assets organized, it will become a walk in the park.

Treat your online business like a ‘business’ and you will see profitable returns, from loyal customers, for years to come.

Ron Richardson is the editor of Business Opportunities Newsletter. Subscribe Free ($67 value) & get free ad

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How to Be a Top Stock Trader
By Roberto Garabelli

  It’s easy to buy stocks. But buying now and turning those same stocks over for a profit is not quite so simple. Knowing when to buy and sell takes proficiency, and that takes time; you won’t learn it from just one article. But if you want to learn the ABCs of stocks, then roll up your sleeves and keep reading!

Most important what is “stock?” Very simply, stock is the ownership of a corporation that is represented by shares. You might hear stock and “equity” used interchangeably. When you buy stock or equity in a corporation, it means you become one of many owners of the company. This ownership means you have a stake in the company’s assets and earnings. It doesn’t matter if your share seems tiny or insignificant.

Buying and selling stocks is done through an exchange. An exchange is an organized market that’s been designed exclusively to buy and sell stocks, bonds, options and futures. Before you can buy stock, you must be a member, or have what is called a “seat” in the exchange. For most of us, though, this just isn’t realistic; the price for a seat on an exchange can run into the millions. Another method for buying and selling stocks is to use a company or other entity with a seat on the exchange.

When you own stock, you are entitled to certain rights and privileges. If you decide you no longer want your shares, you can sell or transfer them to another person. But you can also increase your stake by buying more. With some stocks, you can actually have a voice and vote on corporation issues. But how much you vote counts may depend on the percentage of shares you own.

Shareholders also have a right to be informed; whenever corporation changes are made, you will receive notice by mail. If the company makes a profit and has money to spend, you may be entitled to dividends. But the board of directors has the right to decide whether to pay shareholders in cash or stock dividends.

There are two kinds of stock for sale Common Stock and Preferred Stock.

New investors will quickly discover that Common Stock is more popular than Preferred Stock. One aspect of being an owner of common stock is that you share in both the risk and reward of the company. If the company’s value goes up, so will your stock. If the company pays dividends, you’ll receive them in one of two forms: either cash or stock dividends. Common stock usually means you’ll also get voting rights. You will be allowed to cast your vote on management decisions and corporate policies through a proxy.

Preferred stocks also give you a stake in a corporation but add a few more perks. Preferred stockholders are first to get a dividend payout. Common shareholders have to stand in line. If the corporation folds, preferred stockholders are entitled to any remaining assets but only after all the creditors are paid. Essentially, this places the preferred stockholders ahead of common shareholders when it comes to collecting any remaining assets. Another difference between the two is that preferred stock does not go up in price as would common stock. Another important point preferred stock does not offer voting rights.

Feel ready to start buying and selling stock? The next step is to open a stock trading account. Although there are many types of brokers available on-line, you’ll most likely want to work with one known as a “discount broker.” Offering even cheaper per trade commissions are “deep discount brokers.” You’ll find many of them online, too. And don’t forget — It’s always a good idea to compare several brokers before you pick one. Good luck!

Mark Crisp is a stock trader. Day trading and longer term momentum trading. Check out his daily blog where he shows you the results of his amazing intra day stock trading method. Often making thousands of dollars in one day. Visit http://www.blogofdaytrader.com.

Taking Advantage of All That Your Credit Card Offers
By Peter Kenny

  There are many advantages to using a credit card for daily purchases, such as groceries, gas for the car and small purchases. They eliminate the need for carrying money with you all the time or the need for running up charges on your bank account by constantly using your debit card. Most hotels, for example, will not take a reservation without a credit card number that they can place of file even if you do not plan to use the credit card to pay for the accommodations. When you books flight online or make any purchase online, you cannot do so without a valid credit card. In this way, credit cards do give you security in knowing that you can make a purchase when you need to.

The important thing to know about taking advantage of the credit card is how to manage it properly. In order to avoid paying interest charges on the unpaid balance, pay off the balance at the end of the month or before the due date on the statement. You wont incur extra charges, not will you be late with your payment. This reflects well on your credit record when you do need to borrow from a lender.

If there are times when you are unable to pay the unpaid balance of the credit card in full, make, it is a wise practice to pay more than the minimum payment. This payment includes the interest charged on your unpaid balance and only a small portion of it will go towards paying off the balance. Anything that you pay over and above the interest for the month will help top reduce the amount you owe because it is applied directly to the balance. By paying only the minimum payment, it will take you a long time to pay of the credit card.

Compare the interest rates charged by different credit card companies to make sure you are paying the lowest rate possible. There are many companies that offer promotions in which you can pay off your outstanding balances on other cards for 0% interest or a low interest rate for an introductory period, which is usually six months. Even if you know that you will not be able to pay off the balance in full in this period, you can benefit from switching to this new card because by making your payments for six months you will drastically reduce the balance on which interest is charged after that time. You can also take out a loan to consolidate all the balances on your cards if you have more than one. This way you only have one monthly payment that is lower than the combined payments of all the cards.

Before you pass over your credit card to make a purchase, ask yourself if it is something that you need or if it something you just want to have. When you take all of your purchases seriously, you will be able to resist the temptation to make a frivolous purchase that you will later regret. Even though you do not have to pay the money for the purchase right way, you will have to start making payments when you credit card statement arrives.

Many credit cards come with other benefits such as accumulating points you can use toward other purchases. This is the case with many of the credit cards offered by large companies. When you make a purchase a percentage of the amount goes into a points balance. Then when you shop at that store again, you can have these points credited toward the cost of your purchase, thus reducing the price you would have to pay. If you are making a large purchase and you do have the cash available to pay for it, it would be to your advantage to use your credit card just to obtain the points. Then after a few days when the purchase has been added to your account, you can pay off the balance. This way you do not pay any interest charges and you get the points, so it is better than paying with cash. For large purchases as well, most businesses prefer to take a credit card rather than a personal check, so you may not have the option of paying by check.

If you travel a lot, you can also benefit from a credit card that gives you air miles for the money you spend. When you accumulate enough air miles for a trip, then you basically have the trip free because you have it already paid for. Just keep in mind that in order to use the air miles you do have to book well in advance to fly at the lowest number of miles. Most of these cards do come with an annual fee, but it pays to shop around to find a card with the lowest annual fee or no fee at all.

Peter Kenny has been writing financial articles for 10 years and is a writer for The Thrifty Scot, please visit us at Compare Credit Cards and Credit Cards

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Posted in news on August 18th, 2008 at 10:40 am.
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